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You’re Hired Kent – Apprenticeship campaign

You’re Hired Kent

The purpose of this campaign is to challenge both local business and young people within Kent to pledge to take on an apprenticeship. The campaign will target 500 employers to pledge, 500 young people, 12 District/Boroughs in 3 months.

The National Apprenticeship Service (NAS) and Kent County Council (the lead partners) are going to work with colleges, training providers and the 12 District and Borough Councils within the County to run a promotional campaign to increase Apprenticeship numbers in line with Government aspirations.

NAS and Kent County Council is expected to lead and co-ordinate the campaign, bringing public and private business leaders, local training providers, the National Apprenticeship Service and local media to deliver a sustained campaign with the aim to influence the business community to contribute to driving up the number of apprenticeship opportunities.

Why?

  • Apprenticeships provide an injection of skills training into the future workforce and aid economic recovery
  • Apprenticeships give young people a recognised framework of qualifications and a basis for sustainable employment.
  • Apprenticeships help address skills shortages in key sector areas within the locality.
  • The ‘You’re Hired’ campaign will promote positive messages and high interest in apprenticeships to the local business community and provide employment opportunities to young people.
  • The campaign will positively promote the social / corporate responsibility of Kent County Council and partners involved.
  • The campaign will support businesses to grow their workforce and increase productivity.

When?

The launch of this initiative will be on the 11th May at the Kent 2020 Live event, with supporting launch events to take place during the next three months. A closing event to take place in July 2016.

Click HERE for more information

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